News came out today about Nokia’s acquisition of Novarra to bring web capabilities to its low end Series 40 handsets.
The article notes that “Nokia presumably believes that, as mobile web activity moves away from downloadable apps into the browser (in theory at least), it should control this strategic piece of software. This makes absolute sense at the high end, where HTML5 and other innovations will start to make the app store less relevant. We cannot see this happening so quickly on slow networks and resource constrained phones – what OEMs and operators need on these platforms is a super-efficient browser and a lot of low end widgets.”.
It’s worth noting that technology platforms such as Opera and Novarra do not offer nearly the same benefits when delivering mobile formatted content, e.g. WAP sites. They are good when browsing ‘normal’ websites designed for PC consumption as they strip out and optimise data being delivered over the wireless network to mobiles, but that’s much less relevant when a website has been designed for mobile consumption. With the unstoppable rise of mobile use, it’s likely that one day there will be more mobile formatted content out there than ‘computer browser’ formatted content.
An underlying point to this being that trying to consume computer browser oriented web content on mobiles is kind of a silly idea as the viewing dimensions and content richness just does not tend to work well on small screens, even on the iPhone. How many iPhone users regularly browse ‘normal’ websites? Not many I suggest. I don’t.
The objectives and the desired experience of mobile content consumption are very different from PC browsing.
Skyfire (www.skyfire) is another start-up in the Opera / Novarra space that is aimed at trying to bring the web as we know it to mobiles. I question the basic objective of trying to stuff computer browser oriented content into a mobile.
We think that what mobile internet users generally want and will use regularly is super fast (on any phone or network), simple to use access to succinct timely information and content designed for the mobile screen and navigation capabilities.
And it must work efficiently on mobile networks, not compelling operators to invest yet more hundreds of millions or billions of dollars in upgrading capacity.






